8 Essential Graphic Design Tools for Social Media
Creating social media graphics and incorporating visual content into marketing strategy is one of the challenges that many marketers might face. Social media marketing involves a lot of work in creating high-quality graphics. A business needs to market their products and services online since social media users love to interact with visual content.
There’s a lot of tools to use in creating engaging images that stand out on social media, and many of these are free. Good graphic design tools bring lots of benefits; it saves time, effort, and boosts team performance.
Here are some of the best tools to help you make your social media graphics to the next level
Adobe Photoshop
It is the most popular graphic design software. It offers basic features to make photo editing an exciting endeavor. It has countless options, tools, and settings to create a more authentic design. Photoshop has tools for essential photo enhancement to total image transformation.
Adobe Illustrator
It is a design software centered around vector design. You can use this for creating topography, sketches, icons, logos, and other complex illustrations. Illustrator has its built-in design presets and templates that can be easily accessed for faster design creation.
Canva
It is the most commonly used image editing software. It comes with a lot of useful features and an incredibly easy to use interface. Canva offers a wide selection of templates, fonts, images, and preset image sizes for different social media platforms. Some are free to use, and others need to be purchased. It is an excellent alternative for absolute beginners. When it comes to simplicity, cost-saving, and speech, Canva is a reliable choice.
Crello
It is an innovative animation tool with ample templates to choose from. Crello is a free tool that lets you create professional content as well as animations, graphics for social and web, and the ability to combine photos with video backgrounds.
Easil
It is a graphic design solution that helps with templates, posters, social media images, flyers, infographics, and visual interface. Using the color palettes, animated GIFs, free stock images and fonts will make your design look pro-quality.
Pablo
It is a free online graphic design tool offered by Buffer with few features and only one workflow. It is simple to use and easy to add a wide range of free images to your social media post. With a stock image background that can mainly be used for quote image designs.
Gravit Designer
Another simple drag and drop graphic design tool is Gravit Designer. It has a feature-rich vector graphic design application. It offers dozens of predefined dimensions for designing social media contents, high-quality icons, print materials, and presentation designs.
Pixlr
An excellent alternative to Photoshop is Pixlr, and it works with layers and effects. Pixlr is free that offers all essential photo editing tools for necessary and professional level enhancement. It also provides tools for quick image fixes and tweaks.
Social media graphic tools offer a quick and easy way to create social media graphic content. Decide which tool meets your needs to improve your social media marketing. These tools make designing enjoyable and transform everyone into a designer without eating up all your time.