8 Tools for Scheduling Your Social Media Posts

Jun 26

Social media marketers have to complete everyday tasks, from creating and publishing content to analytics and reporting. To stay on top of all the tasks, there are a bunch of social media scheduling tools to help you.

Managing a social media presence on different platforms and getting your content to reach a wider audience is a challenging task. It is almost impossible to manage all social media accounts manually.

Benefits of Social Media Scheduling tools

By using the right scheduling tools you may be able to save time and help you publish your content in advance and consistent basis.
You can post your content to multiple social media platforms at the best times for your audience.
By getting analytics on your social media content, you can improve your social media presence and engagement rates.

These are some of the social media scheduling tools to help you make the most of your social media presence.

Sched Tools Blog.png — **Hootsuite**

This is one of the leading social media scheduling tools that truly does it all. **Hootsuite can schedule content well across all the social media platforms such as Facebook, Linkedin, Instagram, Twitter, Pinterest, Youtube channels and can also connect to Wordpress using Zapier.**
It has a free plan but quite limited to 3 social media accounts and 30 scheduled messages. The paid plans are not cheap but it offers a 30-day free trial. It has a killer feature that provides analytics on all of your social media posts.

**Later**

**This scheduler is best for Instagram which focuses on visual contents.** The grid layout displays your content as you would see it on Instagram profile. It has a media library where you can upload images for your future posts. Later has also a drag-and-drop scheduling feature and allows you to post into time slots. For the business plans, you can have access to the conversation that allows you to comment directly inside Later.

**Buffer**

**This is the best free social media scheduling tool that lets you schedule content on Twitter, Facebook, Instagram, Linkedin, and Pinterest from one dashboard.** But you can not post to Pinterest using a free version of the tool. Buffer free plan includes 3 social media accounts, 10 scheduled posts, and only 1 user. It has basic publishing features, that includes scheduling and adding posts to the queue. **This is the ideal social media scheduler for bloggers, solopreneurs, and small business owners.**

SPROUT SOCIAL.png — **Sprout Social**

This is a social media scheduling tool that is quite similar to Hootsuite. It is an advanced social media publishing tool, so you can efficiently plan, schedule, and post content across different social media platforms. It has powerful features that can help you visualize and manage all your posts across multiple social media accounts and platforms in one calendar. It also provides amazing downloadable reports. The pricing price is slightly more expensive than other tools. Ideal for large agencies and businesses. All plans also include 30 days of a free trial.

**CoSchedule**

This is another social media scheduling tool that helps you organize all your social media marketing efforts in one place. **Using CoSchedule you can efficiently manage and publish all your blog content and can easily schedule a post to different social media platforms**. It is known for its social media calendar and basic publishing features that schedule only the top post in your social media history.

**Sendible**

This is a social media management tool that is specifically built for agencies. It allows you to customize your dashboard according to your branding, to attract clients. Sendible can connect to any social media platforms including Google analytics and post directly to Wordpress, Medium, Tumbler, or Blogger Blog. **It also helps you in uploading videos to Facebook, Twitter, and Youtube individually or in bulk.** It’s a tie-in with Canva which is one of the useful features to help design better visual content.

**Tailwind**

It is also an all-in-one social media tool that allows you to discover content, schedule posts, monitor conversation, amplify reach, and analyze results. **Tailwind is a winning solution for Pinterest and Instagram**. It has a drag-and-drop feature that makes it easy to upload, tag, and publish a post in bulk. It also allows the users to shuffle their post queue to ensure variety in their posts. Tailwind automatically recommends times where you can post or pin your contents which is based on your audience.

Edgar

Formerly MeetEdgar specializes in scheduling content in a unique way. Edgar will group all your content into categories and add a time slot to each category. Then it will pick up those slots with your content and publish it automatically. **It has an auto-post feature that continuously publishes an evergreen post on different social media platforms.**

Deciding the right social media scheduling tool is certainly not easy. Choosing the best tools depends on business with different priorities. Choose scheduling tools that not just help you save more time but will help you improve your social media management process and help you get better results.